Chapter 204 Nike merchandise event, autograph session with huge crowds!
Chapter 204 Nike merchandise event, autograph session with huge crowds!
Nike's most profitable product must be sneakers.
However, they also produce related merchandise, and sales are quite considerable after associating with the star player.
Such as t-shirts, sweatpants, windbreakers and hoodies, knee pads, wristbands, basketballs, etc.
After being associated with their favorite sports stars.
It also has a wide audience.
However... compared to the inherent popularity, fans will actively buy sneakers.
T-shirts, windbreakers, hats, and other clothing items need more promotion and exposure to achieve better sales.
after all.
These products face competition from many other good brands besides Nike.
Nike is at a disadvantage.
Therefore, it is not only necessary to promote more, but also to have a good exposure strategy.
one of them.
It will definitely allow fans to interact with their favorite stars up close.
Making them like the stars more and feel more joy will make them more likely to buy Nike merchandise and clothing.
That's how the offline autograph session came about.
This is the job Su Hao needs to do, but it's also a good thing for him.
This can further boost popularity and increase the number of "true fans".
10 o'clock in the morning.
Outside the Staples Center, in Times Square, about a few kilometers away.
Nike set up a temporary stage for the autograph session.
There's also a popular outdoor basketball court nearby.
The crowds were immense, so large that it was impossible to move.
There were so many people that it was impossible to move.
There were hundreds of security guards maintaining order in the square, but the venue for Su Hao's autograph session was too popular.
The crowd was too dense.
As a result, all 100 security guards had to come here first to maintain order.
of course.
Nike had communicated with the person in charge of the plaza beforehand.
Additional security guards were also urgently deployed to guard the other venues.
all in all.
Su Hao is too popular.
At the start of the event.
Su Hao first greeted the audience and chatted with them for a while.
Then he interacted with the fans.
The organizers prepared several mini-games.
For example, answering NBA-related questions, having girls sit on boys and having push-up competitions, etc.
At last.
The popular outdoor basketball court also features shooting and one-on-one games.
Su Hao did not go up.
The level is too low.
But he couldn't just sit idle; after everyone finished the fun and interesting games...
He rushed forward.
Just inside the free-throw line, a gliding dunk that felt like a giant descending upon the world gave everyone the feeling of witnessing a giant dunk firsthand.
It's really exciting and explosive.
The visual effects are too intense.
In addition to his explosive dunks, Su Hao also performed several skyhook maneuvers, each one a killer hook, making the fans even more excited.
Each of the above steps.
They will all receive clothing items related to Su Hao as a reward.
T-shirts, windbreakers, basketballs, hats, etc. are all welcome gifts.
Fans who didn't participate in the event shouldn't be discouraged, as there will be an autograph session following.
That was a time of absolute close contact with your idol.
You can sign.
They can also take advantage of the break to have friends help them take photos, satisfying the fans to the end.
And while everyone was in high spirits...
The official channels were advertising and selling merchandise on-site, which the fans simply couldn't stand.
They eagerly purchased the items.
I absolutely support Su Hao.
Su Hao's previous contract with Nike included a commission, and the more merchandise he sold, the more extra income he could earn.
good for everyone.
The book signing event lasted from 10 a.m. to 2 p.m.
It took a full four hours.
The fans were very satisfied, happy, and excited, and they are looking forward to the next autograph session.
Su Hao also felt his popularity off the field.
He was happy too.
How could he not enjoy the feeling of being adored by thousands?
……
One day later.
8 p.m.
Rose Garden Stadium.
There are 30 minutes left in the game between the Trail Blazers and the Clippers.
In the commentary box.
Mike Brin said, "Popularity is also a form of strength. If you are popular enough, it means that you are strong enough."
"The Hulk" Su Hao.
He is the newly drafted number one pick, he is a rookie, yet he garnered a staggering 270 million votes in two rounds of All-Star voting.
This must not be a coincidence.
There was no vote rigging involved.
Even if some fans say that the number of Chinese fans is huge, they can still pile up Su Hao's votes.
but.
It is worth noting the previous incident involving Yi Jianlian's vote count, which was far below his actual ability.
The NBA has already offered a discount on tickets for Chinese fans.
In short.
The number of votes Su Hao has received reflects his immense popularity.
"Uh-huh."
Mark Jackson nodded, then changed the subject: "The Trail Blazers are defending their home court tonight."
They possess exceptional talent, including Brandon Roy, the "Yellow Mamba" hailed as Kobe's successor, LaMarcus Aldridge, a power forward averaging 20+10 per game, and... Oden.
Although the emperor was plagued by injuries and illnesses.
But he does possess physical talent that surpasses Kevin Durant's, and this season he is still averaging 12.4 points, 9.5 rebounds, and 2.6 blocks per game.
Their dominance in the penalty area is acceptable.
With three key players at their core, along with a host of role players, the Trail Blazers are among the strongest teams in the Western Conference.
If everyone plays well, then there's a chance to beat the Clippers.
"Tsk tsk..."
Mike Breen couldn't help but click his tongue after hearing this, "If that's the case, the Clippers, who are all rookies, should be talking to the Trail Blazers."
Now it's the other way around.
This only shows that the Clippers, who have the "Davidson College Twins", have directly started a rebuild this year and have even completed a transformation, from a weak team to a Western Conference powerhouse!
Let's look forward to this great battle.
The two commentators warmed up the audience for the match.
"boom!"
In the fiery atmosphere of the stadium.
Warm-up is over.
The starting lineups for both teams began to take the field.
Portland Trail Blazers starting lineup: Point Guard: Andre Miller, Shooting Guard: Brandon Roy, Small Forward: Martell Webster, Power Forward: LaMarcus Aldridge, Center: Greg Oden.
Los Angeles Clippers Starting Lineup: Point Guard: Curry, Shooting Guard: Gordon, Small Forward: Rasoul, Power Forward: David Lee, Center: Su Hao.
"Jumpball!"
The contest for the ball between Oden and Su Hao.
How talented was Oden?
He is 213 cm tall with a wingspan of 224 cm, and his standing jump height reaches an astonishing 81 cm.
This talent is truly terrifying.
Kevin Durant in 07 was already incredibly talented, so talented that he could be drafted in almost any other draft class.
Any team that gets the number one draft pick will sign him without hesitation.
Unfortunately, he encountered "Emperor Oden".
No matter how many times the draft is re-enacted, the Trail Blazers will still choose Oden without hesitation.
just.
This talent seems to be just average in front of Su Hao.
With a height of 2.3 meters and a wingspan of 2.43 meters, Su Hao has a natural advantage in almost any opponent.
The two players fought for the ball together.
"drink!"
Oden shouted and jumped with all his might.
Su Hao jumped casually as usual, easily swatting the basketball away before Oden could reach it.
Fight for the ball!
So far this season.
No.
Su Hao has never lost a single game in his NBA career!
si-mexico